Will DraftKings And FanDuel Be Top Dogs in WV Online Sports Betting?

Posted on January 11, 2019

West Virginia sports betting began in September. However, residents have only recently been exposed to online sports betting.

DraftKings Sportsbook and FanDuel Sportsbook will likely release their mobile sports betting apps in early 2019. DraftKings currently has a retail location within the state at Hollywood Casino at Charles Town Races, while FanDuel operates the co-branded sportsbook at The Casino Club at The Greenbrier.

Currently, sports bettors can travel to one of the five retail WV sportsbooks within the Mountain State to place a wager. However, online and mobile apps make sports betting accessible to everyone.

Delaware North’s Betlucky.com online and mobile sports betting app went live at the end of December. Right now Betlucky.com is enjoying its status as the only online betting option, but competition is not far behind.

DraftKings and FanDuel ready for WV sports betting

There’s added anticipation for the launch of DraftKings and FanDuel sportsbooks because of their high-profile success in New Jersey. Both are popular online platforms in the Garden State, with DraftKings commanding the majority of the market.

Part of the initial domination comes from the early entry to the online sports betting market. DraftKings was the first to launch and was the only mobile app for nearly a month. FanDuel came on the scene just shy of a month after DraftKings.

The transition from daily fantasy sports to sports betting was likely an advantage to the companies because they already had a robust customer list of sports fans. Transitioning fantasy sports players to sports bettors is probably one key to their success and is something they will capitalize on as they head into West Virginia.

Both mobile sports betting apps are extremely clean and easy to use and provide an incredible array of betting options.

Another key to their success is their ability to acquire new customers with an abundance of promotions. They each have generous cash-back offers when signing up and give their players a variety of betting promos for all of the big sporting events.

DraftKings and FanDuel to capitalize on their success

If you’re able to choose from a variety of bets from a convenient app while at your own home, then why go to a casino’s sportsbook? That’s why gaining control of the online market is vital to the long-term growth of WV sports betting.

With only one online option in Betlucky.com, the field is wide open for the taking.

Although retail sportsbooks are making their mark, sports betting online is the current and the future trend. In New Jersey, 72 percent of all sports wagers were accepted online in November.

The New Jersey sports betting numbers don’t lie. DraftKings Sportsbook via Resorts Casino and FanDuel via Meadowlands Racetrack accounted for nearly two-thirds of the overall NJ sports betting revenue in November.

From what we know about the New Jersey sports betting market, there’s no reason to believe that DraftKings and FanDuel will lose ground when it comes to the Mountain State. Both are now established names in the sports betting industry and have a brand that bettors trust.

DraftKings became the first mobile sports betting app offered outside of Nevada when it first opened in New Jersey. By gaining a strong following almost immediately, the company solidified itself as one of the leaders in the gambling world. Although FanDuel wasn’t first, it joined its competitor at the top.

West Virginia sports betting is still in its infancy which means its anybody’s game.  Who will come out on top?

Only time will tell, but a smart gambler would probably bet on both sportsbooks capitalizing on their early triumphs in online sports betting with continued success in West Virginia.

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Chris Imperiale

Chris Imperiale covers sports betting and the online casino industries. He has a journalism degree from Rutgers University and was formerly on staff at Bleacher Report.

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