It has been an incredible month for legal gambling in the Mountain State.
West Virginia sportsbooks are almost back to normal, offering popular markets and generating a solid betting handle.
To help spread its brand, DraftKings is featuring several promotions at its mobile casino. The operator had an incredible debut in the state and is looking to build off of it.
In its first four weeks since hitting the market, the online casino accepted over $37 million in wagers. It even exceeded $12 million in handle for the individual week of Aug. 1.
DraftKings succeeded in making some profits, too. It earned over $800,000 in revenue during its opening month.
DraftKings Casino is in a great position for long-term success as it’s still the only online casino available in the state. As long as it has the market to itself, betting figures should continue to rise.
Let’s examine DraftKings’ promos and look into what the future might hold for the online casino.
DraftKings Casino promotions
As with its sports betting app, DraftKings Sportsbook, the online casino implements different promos throughout the year.
These could be for specific casino games or just free credit for hitting a certain betting threshold.
Currently, DraftKings Casino has a couple of these deals in place for its customers.
Those who are new to DraftKings Casino are in luck. New players are eligible to receive an amazing offer for creating an account with the online platform.
After signing up, you can play games for your first 24 hours on the online casino completely risk-free. DraftKings will refund any net losses up to $200.
This means that if you end up losing $200 or less on your first-day betting, all of that money will be credited back to your account. You’ll receive DraftKings Dollars within one business day.
Even if you’ve used DraftKings Sportsbook previously, you can still claim this offer. The promo is available to anyone who hasn’t placed a bet with DraftKings Casino.
Another common deal with the online casino is its Game of the Week.
By wagering a certain amount of money on a specific casino game, you will receive a reward of free credit from DraftKings.
This week, customers who gamble $10 on Wheel of Fortune Hawaiian Getaway will get $10 in free credit.
Other promotions include ways to cash in daily, as well.
With the Daily Slot Bonus, casino players can receive credit back just for playing the selected game. On Tuesday, if you played $10 on Smash the Pig, you’d get $5 back from DraftKings.
These promos are a great way for the online casino to incentivize its players. DraftKings is able to bring attention to its platform and get people to bet more while rewarding WV casino customers at the same time.
Online casinos in WV
DraftKings should continue to roll out more promotions going forward. Its online sportsbook features as many as 10 bonuses at one time, so it wouldn’t be surprising if the online casino does the same.
The operator is most likely trying to acquire as many customers as possible right now. Since it’s the only online casino in the state, DraftKings is in a firm position of power.
Of course, being the first provider of something always helps, but now the online casino has been the only game in town for over a month.
This helps create even more of an advantage for DraftKings.
A lot of bettors in the state who are using the online casino were probably part of the group patiently waiting for it. With the app being out for more than a month now, it’s safe to say the majority of these bettors have already signed up.
The longer DraftKings is the only option, the more widespread its customer base is going to be.
Instead of sharing the limelight with FanDuel Sportsbook on the sports side of things, DraftKings could have a handle on mobile casinos.
If FanDuel Casino or other online casinos plan to release in WV, then they need to make moves soon. While there will always be an interest in online casino betting, potential apps will have already lost a good portion of prospective customers.
DraftKings Casino totaled nearly $40 million in handle and $1 million in revenue during its first four weeks. It should be noted it was able to accomplish this during part of a month in which WV sportsbooks regained two of their most popular markets.
These figures should keep increasing moving forward. Until a competitor hits the WV online casino market, DraftKings is in a great position to continue growing its online presence.